It’s #FLASHbackFriday! These Kodak No. 2 Brownie box cameras were first introduced in 1901! Fun fact: these cost just $2 to buy in 1901! Happy Friday! #FBF #AlwaysThinkGreen
Archive for month: July, 2016
Welcome to another edition of Wordy Wednesdays! We’re continuing with this week’s theme of maintaining your social media presence by defining a few key terms that will help you with potential collaborators online!
- post
The most basic form of communication on social media, but can mean different things on different platforms. A post on Facebook is usually text-based. An Instagram post is a picture (perhaps with a caption). A post on Twitter is called a tweet! - handle/username
Your handle is also known as your username. It is your identity on social media.
Pro tip: keep social media handles (Twitter, Instagram, Snapchat) the same, so it’ll be easier for someone to find you! - website
An important part of the model/actor’s social media presence, the website usually acts as “home base”. It often has the most detailed information, a gallery of photos, and links to their previous and upcoming work. Keep this up to date! - following
A following is the group of people who follow an actor/model on social media (the individual is the “follower”). As an actor, it’s important to engage your following and maintain your followers so that you have a wide platform to promote yourself. - brand ambassador
A brand ambassador is a person who uses social media to promote a brand by mentioning them in posts and pictures. In today’s social media-focused world, brands are looking to market themselves by having actors and models double as brand ambassadors who embody the characteristics of the product they want to promote.
These definitions will help you navigate through the sea of social media platforms out there, and they’ll help you take advantage of the opportunities that await online! Stay tuned for next week’s Wordy Wednesday!
Welcome to another #QuickTipsTuesday Now more than ever brands are looking to cast actors and models with an extensive social media presence! Some casting directors check an actor’s social media presence to see more of their “look”. They can also look for actors and models who can become ambassadors for a brand or product. That’s why this week’s Quick Tips Tuesday is devoted entirely to an actor’s social media presence and the importance of keeping it up to date!
- Your social media = your brand!
Your social media reflects your personality and brand. Make sure that the content you post, like or retweet reflects who you are and how you would like to be seen by possible clients, employers and casting directors.
Pro Tip: try not to post anything NSFW, because you never know what casting director could be checking out your profile! - Cultivate your following!
It’s important to maintain connections in this business and in 2016 that means connecting on social media as well. Try to connect with people you work with to further expand your platform! - Generate your own content!
Post regularly across social media platforms to maintain a continual presence. One way to do this is to create your own content! It’s a great way to stay busy and working, while also promoting yourself and your work to your followers!
You are your own PR & marketing rep, so take advantage of your social media platforms to promote yourself whenever possible. That’s it for today’s Quick Tip Tuesday! Stay tuned for tomorrow’s Wordy Wednesday…it’s a companion post to this one, defining some of the most important social media terms of today!